Intensive training course, where the big ideas, trends, structured information, step by step check-lists, case studies, workshops and networking – everything to help you make your brand strong and profitable!

WHAT YOU’LL GET

• 5-day super-intensive. 10 sessions corresponding to the main question: How to make profit?

–  Flexible Planning

–  Agile Marketing

–  Research

–  New product: Blue Ocean

–  Rebranding

–  Packaging

–  Digital: SMM

–  Loyalty: Gamification

–  Creativity. ADs. Neuromarketing

–  Personal Efficiency

• Step by step check-lists
• Case studies for companies with different budget
• Possibility to get personal advice from top-level experts on strategies, advertising, branding, digital, sales, etc.
• MASTER CLASS FROM THE The Chartered Institute of Marketing, CIM: MAKING INNOVATION HAPPEN. How to make innovation happen using tools, techniques and processes applied by leading innovators
• Two Certificates: Russian and British (valid worldwide).

WHO WILL SPEAK

• Marketing Directors and experts with experience 15+ years and actual achievements 
• Cesar Lastra, the leading expert of the Chartered Institute of Marketing, spent 20+ years based out of the U.S., Latin America, and Europe working for companies such as Young & Rubicam, Colgate-Palmolive, The Coca-Cola Company and SABMiller.

DELEGATES: All those who involved in marketing, brand-management, innovation, product management, business development roles

Business sectors: FMCG, retail, banks, insurance, IT and telecom, manufacturing, services

Learn more here